It's quite likely that you, or maybe your clients, are doing something that is of award winning quality, but that is only half the story. Getting into the finals, and hopefully winning awards, is not about what you believe you have done well, but the impact your story has on the judges. These can be two very different things.
What we can do for you
Award entry consultants at Boost Marketing have helped over 200 different companies, including over a dozen FTSE 350 brands to small businesses enter awards, and nearly 40% of our submissions win.
Our involvement in an award entry can be any of a combination of:
- Writing your award entry from scratch using available documentation and interviewing relevant stakeholders.
- Coaching or mentoring you through the writing of your submission.
- Reworking previous award entries to suit other awards.
- Preparing you for face to face presentations with judges.
- Impact assessment.
N.B. About 80% of submissions we are involved in get through to the finals and approximately 40% of submissions win awards (typically beating 20-100 other entries), so we cannot guarantee that our involvement will win you an award, but it will certainly maximise the impact your submission has on the judges.
Awards we can help you with
Much of our methodology can apply to pretty much any type of business awards. We have written winning entries for an extraordinarily diverse variety of awards including:
- Business Awards - such as the National Business Awards, Growing Business Awards, Chamber Awards and the Queen’s Awards for Enterprise.
- Training and HR awards - such as National Training Awards, TJ Awards, HR Excellence Awards and People Management Awards.
- CSR Awards - such as the BITC Awards, Opportunity Now Awards and the Queen’s Award for Enterprise: Sustainable Development.
- Marketing awards - such as the European Excellence Awards, Fresh Awards and Marketing Society Awards.
- Customer contact awards - such as the Contact Center World Awards and the European Call Centre and Customer Service Awards.
- Industry specific awards - such as Construction News Awards, Elektra Awards and Achievement in Utilities Awards.
- Regional Awards - such as the Dragon Awards (London), Sussex Business Awards and Northampton Business Awards.
To win an award you have to convince the judges that you make the grade. We have seen companies do fantastic work, certainly deserving of awards, and even entering awards, but winning nothing.
Entering awards is like being in an examination or writing a proposal: To get through to the finals (challenge #1), there is probably a marking scheme and you need to align the content of your submission to this.
Winning awards means making a judge mouth the word “wow” while reading your entry, ideally more than once. Finding and articulating this “wow factor” is something that the Boost team excels at – having written over 1,000 award entries we spot a winning story, or just a nuance in an otherwise average story that could make it a winner.