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Think about how you behave when you
receive an e-mail from someone you do not know. How long does it take
you to decide whether to bin the e-mail or read beyond the first few
words? Half a second? Is it any wonder that so much e-mail marketing so ineffective?
Boost marketing has experience of
literally hundreds of different e-mailshots. Whether you want direct
response sales, leads, survey responses, acceptances to event
invitations or just brochure/article requests, we can translate our
experience into mass 1:1 communications that will completely change your
perception of e-mail marketing.
Our approach
We focus on three areas:
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Your marketing is only as good as
your data, so we will help you sort out your
mailing list
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Your ongoing relationship management
is only as good as your CRM working
practices, so we will help you here as well
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Then we will then help ensure you
send a carefully planned sequence of campaign with powerful themes, simple but effective
copy and appropriate recipient lists. This leaves you to
focus on managing the responses - a much better use of your time.
All this for our very reasonable hourly
rate.
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